Want to make extra money as a blogger? It’s possible. It’s also not as easy as it might seem. While your writing dreams are well within reach, your income expectations may require adjustment!
There are a few great places where it is easy to get set up and begin submitting your writing. In some cases, it’s almost as simple as that.
While there are many bloggers out there and there are a lot who are earning great incomes from it, they are the exceptions. Most bloggers write to supplement existing revenue streams, and most use it as a means to get opportunities to speak to live audiences.
What you want to know, however, is that there is one key that makes blogging work and because of that, there are opportunities to get paid. In his recent article “Content Isn’t King… Here’s What Is”, Darren Rowse, creator of the ProBlogger network talks about how over the years, he’s seen various schools of thought around the notion of what is ‘King’. He’s noted that ‘Blogging is King’ was the hype for a while, that ‘Content is King’ surfaced as the next big thing, that ‘Facebook is King’, that ‘Twitter is King’, and now even ‘Google Hangouts is King’.
He goes on to make the point by saying, “The arguments for all of these things being ‘king’ are good… but they all kind of miss the point.”
Darren goes on to say that as far as he sees it, “‘Usefulness is King’. Creating content is just one way of being useful. Building community is another. Twitter, Facebook, Instagram, Pinterest, LinkedIn and G+ are just ways of delivering usefulness. Infographics, videos, podcasts and even blogging … all just different mediums for being useful.”
I tend to agree.
Now, how does that help you get paid?
There are 5 things you want to consider to make money blogging:
- Deliver useful information.
It would be helpful to have had some practice, blogging for yourself as a hobby or blogging for others in order to test and build your skills. Use your experience and write in a way that has readers returning.
- Be ready to produce useful content, even when you don’t feel like it.
To get paid, you not only have to deliver value in the content, blogging is a way to get the message out in creative content that can change minds and possibly help change the world for the better.
- Be aware of what’s going on in the blogging market.
Times have changed and continue to change. Mommy blogger, Amy Corbett Storch, first began blogging in 2003. In an article published in NY Daily News, “Can You Make Money Blogging”, Amy referenced that change, mainly fueled by the down economy, drastically reduced the income potential from blogging.
Storch says “In the heyday, you might get [blog advertising] campaigns for $15 or $20 CPM (cost per thousand readers) [and now her average] CPM ad is paying $6. Most are around $2 or $3.”
If you’re writing for someone who is paying you, your potential income is also subject to that change. Where you may have been paid upwards of $100 per 600-1,000 word blog article, your income could be as little as $20-$40 per article.
- Write more to earn more.
If the numbers work out, it would only make sense to increase the number of articles written, even submitting to multiple blog sources, and increase your potential income. As you do more writing, and expand the number of sources you write for, your income will reflect the amount of time you’ve expended. Remember, it’s all in the numbers … the numbers of words and the numbers behind the dollar sign.
- Consider how much time you want to spend blogging, because it may amount to a lot.
Most people, especially those who are just getting started, underestimate the amount of time writing a good blog will take. Regardless of whether you’re an expert in your field, you will want to do some research and bring the views of others into your article discussions. That takes time.
Blogs are no longer the singular rant of the author. Today, they are more a purposeful, useful piece of pros, a valuable message.
She goes on to say that “in other words, it’s not likely you’ll make full-time income writing and networking 2-4 hours a day. You could probably make a decent part-time income doing so, but getting to that point would require a good amount of blogging knowledge and experience.” I add to that … and time!
If you’re passionate about a subject and you have decent writing skills, blogging could definitely be a way to earn extra money. It is also possible to make a living, a very good one, even … by becoming a blogger. On the other hand, the hard and fast truth is most of the millions of bloggers today don’t make enough to support themselves just with their blogs.
In the end, you can make extra money as a blogger for hire and with this information; you have a realistic view of what it will take.
 Amy Corbett Storch, 35, who lives in Bethesda, Md., with her husband and three kids. She first began blogging in 2003
 Amy Lynn Andrews teach people how to blog. She writes posts with tips, tools & tutorials, is writer of The Useletter, a neatly packaged Saturday brunch of bite-sized highlights. http://amylynnandrews.com/how-to-make-money-blogging/
Article Author Bio:
V. Lynn Hawkins is a small business strategist, co-author of Woman Entrepreneur Extraordinaire and founder of the P3 Academy of Social Entrepreneurship, and host of the weekly BIZ Info Zone WebTV Show hosted in Google Hangouts on Air.